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YellowBelly Beer & Sheffield Beer Week 2017

Howdy folks,

We are delighted to announce that we are heading to the UK to take part in this years epic Sheffield Beer Week 2017.

We’ll be taking the city by storm with a “tap takeover, to end all tap takeovers” at The Sentinel Brewhouse & Taprooms on March 16th from 5pm.

In addition to this, we’ve teamed up with the Irish Beer Snobs for a very special Brewery/Blogger collaboration beer, which has been brewed specifically for our tap takeover at The Sentinel. They’ll also be joining us on the night to host a truly unique #SheffBeerWeek Twitter Hour between 5pm & 6pm.

To say we are excited, is an understatement. Taplist and our New Collab Beer will be announced soon.

Let us know you are going to be there, by tweeting @yellowbellybeer or by leaving us a comment below.

Special thank you to Jules of Sheffield Beer Week and Alex Burrows of The Sentinel Brewhouse & Taprooms for helping put all of this together.

 


EVENT INFO

Sentinel Tap Takeover Image (1)

YellowBelly Tap Takeover, Meet The Brewer & Designer

Venue: Sentinel Brewhouse & Taproom, 178, Shoreham St. S1 4SQ.
Website: https://www.facebook.com/Sentinel-Brewing-Co
Date: Thurs 16th March
Time: TTO 5pm-6pm, Meet the Brewer & Designer from 6pm
Cost: Free entry
Travel: Buses: 1, 1a, 24, 25, 56 (to Shoreham Street) / Trams: Blue or Purple (to Granville Road)

From 5pm YellowBelly Beer are landing at Sheffield Beer Week on Thursday March 16th for their first full-scale tap takeover of the year at Sentinel Brewery’s Taphouse, bringing a cracking line up of their beers on draught and cask, some of which will be brewed specifically for the event.

Meet the Brewer / Designer: 6pm

This double header event will see the two men at the creative heart of YellowBelly Beer talking about how they go about creating a beer, from start, to finish.

Declan Nixon, Head Brewer, YellowBelly Beer. 
Since joining the team to launch the brewery 2 years ago, Dec has created over 90 beers and won many awards for his creative brews. He brings a depth of knowledge about every aspect of the brewing process, along with an increasing knowledge on barrel ageing and mixed fermentations. Hear him chatting about helping to create one of Ireland’s much loved beer brands and building a brewery from the ground up, from a 200l to a 6000l system.

Paul Reck, Designer, YellowBelly Beer. 

From the initial logo, to award-winning label artwork, to a tie-in video game, YellowBelly Beer’s designer Paul Reck has also been with the brewery from the beginning and knows how to build a brand. Listen to Paul chat about his inspirations, techniques and getting noticed in a rapidly expanding industry.

 


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Sheffield Beer Week Twitter Hour: The Irish Craft Beer Scene with YellowBelly Beer & @Irishbeersnob

Venue: Sentinel Brewhouse & Taproom, 178, Shoreham St. S1 4SQ.
Website:http://yellowbellybeer.ie/ / @Irishbeersnob
Date: Thurs 17th March
Time: 5-6pm
Ireland has experienced an explosion in craft breweries over the last two years. Join @SheffBeerWeek as they welcome Irish beer blogger @Irishbeersnob and Seamus of YellowBelly Beer for this Twitter Hour. A perfect opportunity to find out more about the Irish independent beer  scene. Crack open a beer alongside and share your beer online. There will be a Yellow Belly Beer event following this Twitter Hour at 6pm.

 

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Stormy Weather & Strange Brews…

Franciscan Well, Cork, January 2017.

We had just solved our first case of the evening. Who would sleep in which bed at our lodgings of 221B Wellington Street. I had quickly observed that one was significantly larger than the other and more suitable in length for a towering fellow like myself. Our landlady, Mrs Hudson (or I think that was her name), offered us breakfast for the morning after, however, we knew this would be a futile ambition and politely declined. She handed us our key and pointed us towards the direction of Cork’s quays.

We turned our collars up to the wind, adjusted our hats and strolled into the night.

Rain crashing. Wind sweeping. Franciscan Well. Cask pouring.

As we peered around a busy beer garden at an array of cask handles, friendly faces and into the warming flames of a pizza oven, we knew we had found our port in the storm. Such frenzied weather only occurs whenever Team YellowBelly step foot into a plane, train or automobile. This night was no exception.

We found a lofty perch upon a barrel and settled in for the night.

I lit my pipe and turned to my travelling companion, Dr. Nixon.

“I deduce you could use a pint, dear Nixon.”

I puffed deeply. He looked at me blankly and responded in his northern hue.

“Yew’ve been watchin’ ‘Sherlock’ again haven’t cha.”

I spluttered as I realised I had never smoked a pipe before.

“Yeah… sorry.”

 


 

Back to reality.

A huge thank you to the Franciscan Well for taking so many of our beers for the Festival. It was great to catch up with other breweries and some great supporters for what we are doing here in Wexford. And as always, some top notch pizza.

We were delighted to walk away with two awards for our ‘The Passion’ Passionfruit Lager in the Beoir Cask Competition; First Place in ‘Best Beer of the Festival‘ and it also won ‘Best Speciality Beer.’ Thanks to the Beoir judges for their hard work and organisation.

Here’s Assistant Brewer, Darragh Barnes, looking delighted. As were we all. It was a cracking way to start the year.

See you at the next festival.

 

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YellowBelly World Domination | Part 1 | Poland

If somebody had told me a year ago that one day I would be going to Poland trying to sell YellowBelly Beer, I would have thought it was an accurate prediction based on our current growth! We were invited through Bord Bia to a meet and greet with Polish beer importers and distributors at the Ambassador’s residence in Warsaw. Of course, we would attend.  That day came on Wednesday the 7th of December, my travelling companion was the exotically named Kamil Che. Kamil is a Polish guy we know, so he seemed the obvious candidate…

While our day of travel was the Wednesday, my work began on Tuesday. I was tasked with the unenviable challenge of Individually wrapping 48 bottles of beer in bubble wrap and cramming them into two suitcases. One each. I felt like Pablo Escobar, although I doubt Pablo would have took part in such menial tasks. I felt like one of Pablo Escobar’s skivies. I met Kamil at the airport and gave him his suitcase which contained 24 bottles of beer. 12 Lager and 12 Citra Pale. I looked at my own, packed to the gills with Pink Freud and Harvest Lager. We wondered about the legality of what we were doing. “I’m sure its fine”, was the prevailing thought as we approached the check in desk.

“How are you guy’s doing today?”

“The bags are full of beer.”

I sung like a canary… I couldn’t hold it in any longer. I don’t know whether it was the lack of sleep or the fear that got to me, but either way Ryanair were now fully aware what we were up to. Would I be sent home in disgrace? Would the suitcases be destroyed? Would I be arrested? We were in the lap of the gods now.

“That’s ok sir, just bring them to the oversized baggage drop and they will stick some fragile stickers on them”

It was as easy as that! Next time I’m bringing cocaine.

The flight itself was unmemorable. The usual fair. Safety demonstration, Irish Times and a snooze. It was at the arrivals hall where everything got a bit ‘James Bond’. We were greeted with a placard with our names on it, and a car was waiting outside to drop us to our hotel. We retired to our rooms to shower and suit up. We arranged to meet in the lobby in an hour and make our way to the Ambassador’s residence.

Looking sharp and feeling good we made our way out into the cold Warsaw night. Jay walking is a very serious offence in Poland but luckily the residence was only a short stroll away, unfortunately we didn’t know where that was! Luckily with a translator by my side and multiple Polish people giving us directions we eventually found the residence, and what a residence it was. A long winding, paved, tree-lined driveway led us to a 5-story mansion. It was like a country estate nestled into the rustle bustle of a major European city. We’re in the wrong game. We were buzzed in by the butler and brought into the drawing room to set up our stand.

We got set up and people were starting to arrive, canapés were being brought around on silver trays, but not a Ferrero Rocher in sight. The beer was going down well, although one distributor queried why we didn’t have a stout. But in fairness he also probably wondered why I wasn’t a leprechaun. Other than that, the evening was a success and some good contacts were made. The first leg of our world domination plan was nearly complete. Bord Bia brought us and the rest of the exhibitors out for a meal afterwards where we got to sample some Polish cuisine.  There was then talk of going to some cocktail bar, but me and Kamil knew where we were headed. We had met the owner of the ‘Jaberwocky Bar’ at the event earlier and we promised we’d be down to sample some of his 20 taps later. So, while the rest headed off to drink Cosmos, Kamil and I flanked by, who else but the Ambassador and his husband, went off to drink pints.

We jay-walked our entire way to the pub, reckoning diplomatic immunity might stretch to companions. We were given the full tour by Rafal including the proposed site for an on-site brewery, and drank copious amount of Polish craft beer. The beer was only ok, they are at the start of their own craft revolution and I have no doubt the quality will improve with time. At 2am we said our goodbyes, we promised to return to the residence anytime we were in Warsaw. An invite I’m sure the Ambassador immediately regretted.

See you soon Poland!

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First Sour of 2017

Jack Bauer’s Power Shower Sour | The Return

We’ve just brewed our first sour of 2017, and it’s Season 2 for Jack Bauer’s Power Shower Sour.

This is straight up Berliner Weisse.
No fruit. No pine needles. No dry hops.
Sweet and sour with a refreshing finish.

Back again, to live and fight another day.

If you want to learn more about our kettle souring process, check out this interview with our Head Brewer Declan Nixon.

CLICK HERE FOR PHOTOS

 

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YellowBelly HOP ROCKET Goes Live

Press Release

 Thursday 15th December 2016 – Wexford, Ireland – YellowBelly Beer, one of Ireland’s fastest growing microbreweries, launched their first video game last night in time for Christmas, to give something back to customers and followers for their support in 2016.

Their hero ‘YellowBelly’, a character who features prominently throughout the brewery’s award-winning branding, takes to the skies in a side scrolling adventure for an epic aerial battle to foil the plans of his evil twin ‘BlueBelly’. The villain has orchestrated an assault on the brewery using his Clockwork Warships to steal much guarded beery secrets. Have you got what it takes to help YellowBelly protect recipes from falling into evil hands?

Control your own airship to destroy, bash or avoid waves of incoming enemy ships as well as going toe-to-toe with BlueBelly at various stages, which increase with difficulty as the game progresses.

The free game is available through their website www.yellowbellybeer.ie/game and is currently best played through a browser on Desktop, Laptop or Tablet.

YellowBelly Beer is a microbrewery based in Wexford, Ireland and are renowned for their innovative branding, comic books and animated videos. They are currently underway with a major brewery expansion to increase capacity and keep up with demand for their award-winning beers.

Follow their story on Facebook, Twitter & Instagram. Game for 18+ only. Please Enjoy YellowBelly Beer responsibly. Visit www.drinkaware.ie.

END

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SippyFest 2016

Hey Folks,

Here are a few snippets from the epic SippyFest Craft Beer Festival at Guildhall Derry which we attended last weekend along with a whole host of other great Irish breweries. On tap, we were pouring YellowBelly Lager, Summer Mixed Fruit Lager, Citra Pale Ale, The Hangover Dry-Hopped Amber, G’Way IPA, Castaway, For Whom the Sour Trolls, Salubrious Stout and our Hope Beer collaboration, Peach & Blueberry Sour.

Epic Montage

Picture Gallery

SippyFest 2016 | Derry

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See You Next Year

SippyFest Team Photo

SippyFest Team Photo: (L-R) Paddy Mullan, Nicky Lambert, Declan Nixon, Seamus Redmond

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57 The Headline | The Blog

Dublin, home to Dustin the Turkey, The Bagatelles and thinking you’re better than everybody else. It’s also where 57 The Headline is located, one of the best craft beer bars in the country. Where better for Team YellowBelly to host its first Dublin tap takeover, nowhere that’s where! No half measures this time as 12 great beers and 4 staff members made the short trip up the N11. Nick and Dec in the jeep, Darragh and I in the Peugeot. Seamus couldn’t attend as it was his 2nd cousins Bar Mitzvah.

We were last to leave, delayed by Darragh’s 45-minute grooming routine, but it seemed to be worth it. He was looking fresh. We made a quick stop off at the Maxol garage before we left. Diesel and a sandwich. We were already running late so I had to eat my sambo in transit, I could tell Darragh was pretty impressed by my daredevil antics. He looked on in awe as I easily juggled gear changing, wheel turning and chicken eating, all the while maintaining a decent level of conversation.  Local Heroes Basciville were the soundtrack to this Road-trip. While we both enjoyed the classic ‘Sweetheart Rodeo’, we agreed that the criminally underrated ‘Sweet October’ was the best song on the EP. We sung along and speculated on the identity of the songs returning emigrant.

First Stop was the free Dart carpark in Greystones. This provided a safe but most importantly free place to leave the car overnight, and avoid the mayhem that is evening traffic in Dublin City. We just had time to go 10 minutes out of our way to the nearest O’Briens and stock up on beer for the 40-minute train journey. Fully branded in YellowBelly t-shirts we zipped up our jackets to avoid being recognized. We were on a tight schedule and didn’t have time for autographs and pleasantries. Two cans each, out the door, onto the train. We sipped our beverages and looked out at one of the most picturesque train views in the world. We gazed at the beautiful mansions around Dalkey and Kiliney, I pointed at one and told Darragh it was Bono’s. I had no idea if it was or not, but he seemed to get a kick out of it. We hopped off at Pearse Street and hailed a taxi.

We arrived at our destination at 6pm. Dec and Nick were already there, and getting themselves fully up to speed with The Headlines food offerings. We joined them for a pre-match burger. The place was already starting to fill up and the beer was flowing. It really was a who’s who of the Irish beer scene. Bloggers, brewers, barmen, bakers, and candlestick makers. Everyone was there.  I chatted to John aka @thebeernut and tried to get a sneaky look at his notebook but to no avail. G’way IPA was the first to hit the dust and in general seemed to be the hit of the night, as well as the ever-popular Castaway. I was schmoozing away and just about holding it together until……..Salubrious Stout. The brainchild of Declan and home brewer extraordinaire Mark Lucey dealt the knockout blow. A 9%, silky, oak aged stout that was just having a laugh really. It was time to leave. Nick had the unenviable task of bringing us home in the back of his jeep. It’s being fumigated as we speak.

Thanks to Geoff, Maire and everyone at 57 The Headline for looking after us and for hosting the best beer-y night of 2016.

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New YellowBelly Tales | Issue 9 | Little Red

Enjoy our latest edition of YellowBelly Tales entitled ‘Little Red’ in celebration of our recent Red Ale release of the same name.

Let us know what you think by tweeting @yellowbellybeer or leaving us a comment below.

Click here for more information on YellowBelly Beer’s ‘Little Red’ Red Ale.

Click here for more comics. 

Disclaimer: This is a work of fiction. Names, characters, businesses, places, events and incidents are either the products of the author’s imagination or used in a fictitious manner.

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Maiden Voyage…

Ah the North….. home of the Wexford accent, the Ulster fry (there is no difference), and our Head Brewer Declan Nixon. It was also the destination for another YellowBelly road trip. I was to be picked up by Bossman Lambert and his trusty sidekick Shambo. Fashionably late of course, the boys pulled up in Shambo’s battered black Opel, sporting matching blue jumpers and white shirt combinations. They were looking smart. I took a look at my own get-up, stylish yet understated. Our looks were on point; we were ready to go.

We had barely been on the road an hour before Bossman Lamberts stomach began to grumble. A hunger only 2 Burger King meals could satisfy. I opted for a salad. We looked in disgust as a man, our boss, took down two Chicken Royale meals in less than 5 minutes. It was horrendous. After what seemed like an eternity Shambo came back from the toilet and we were ready to hit the road again. God knows what he was doing in there! Rumours of a secret double cheeseburger remain unfounded. The ketchup stain on his newly pressed white shirt would never stand up in court.

Next stop Derry, The Maiden City and our Maiden visit. We were hitting up The Blackbird for a tap takeover. Well, we brought three beers with us so it was more of a ‘Tap Anschluss’, but that doesn’t really have the same ring to it and might lead to more questions than answers, so we stuck with Tap Takeover. But before we headed to the pub we had to call up to the Nixon household and collect our head brewer. As we walked up to the house we were met with a rather touching image. An image usually more akin to a halting site, but touching none the less.

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As soon as Declan had finished getting his hair done and doing his Liam Gallagher impression we left. Our home for the night was the Travelodge in Derry City, conveniently placed above a Wetherspoons. We quickly unpacked (placed bags on floor), branded ourselves and headed out. The Blackbird was only a short stroll away. Dec was leading the talk as we were on his turf, it was reassuring to find out that nobody could understand him here either, even in his own hometown and it wasn’t just us down south! As he rabbited on about YellowBelly (I Think), I took the oppurtunity to chat up his mother. Here I am in full flow-

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The night was a great success, a good few pints of Citra followed by a couple of cheeky Old Fashioned’s lubricated us all nicely. We moved on from the Blackbird and made our way to some other pub that I can’t remember. We managed to get some late drinks based on our YellowBelly identity, like rockstars, it was at that point we knew we had finally made it as a brewery. The rest of the night was a blur, only pieced back together in the morning with the help of Bossman Lambert and the kebab ingredients stuck to my face.

Thanks to all the staff from The Blackbird and that pub that gave us a lock in, and everyone that came to drink our beer! Much appreciated, see ya’s all soon.

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Check out our gallery of pics from our tap takeover at The Blackbird Derry & snaps from the Portrush Beer & Food Festival 2016.

Many thanks to the organisers and all of those who attended both events.
You can click here to check them out on Flickr.

Derry/Portrush – Tap Takeovers & Festivals

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Derry Tap Takeover & Portrush Beer Festival

Check out our gallery of pics from our tap takeover at The Blackbird Derry & snaps from the Portrush Beer & Food Festival 2016.

Many thanks to the organisers and all of those who attended both events.
You can click here to check them out on Flickr.

Derry/Portrush – Tap Takeovers & Festivals

Flickr Album Gallery Powered By: Weblizar